On this page of the FIFA 23 guide, you will learn how to turn Timed Finishing on.
Timed Finishing is a special shot technique that has become a standard in FIFA games for some time now. Timed Finish makes the ball kicked by the player fly with much greater precision and force, increasing the chances of scoring a goal.
You can turn Timed Finishing on in the main menu or during the game, in the game options in the Controller Settings tab . Scroll down and activate the option marked in the screenshot above.
There is a bug in the game that makes Timed Finishing constantly turn off. In that case, you can only make sure it's enabled at all times and wait for a patch to fix the problem.